For a long time now I've had filled away some advice from a marketing expert. My main product page (for my security product) is aimed at techies. He advised me to create a page aimed at managers, who are the people who will buy my software.
I'm also not doing very well on some important keywords for my product.
So I'm thinking of setting up a very small site, with the main product page, with this new selling strategy and the basic pages, with links to my main site for support etc.
Also the techie links to my main site.
I guess I could make these links no-follow or hide them somehow.
Thoughts ?
by JM
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